Couldn't Make It In-Person?
Our digital option will make it feel like you are IN THE ROOM - with hours of actionable content, reflective prompts, and an extensive workbook to guide you each step of the way!
About This Unique Event
Set in the beautiful winter backdrop of Monument, CO, this event was created
by female entrepreneurs, for female entrepreneurs.
Whether you have been in business for years or are just starting out, we cover everything you need to grow your business strategically and authentically.
You'll walk a way with a specific plan to accomplish your goals for the next year and beyond.
And the best part - you can get the incredible experience from the comfort of your own home or office, at a fraction of the price!
Content Line Up
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Turning Followers into Fans: How to Build a Brand People Actually Care About on Social Media and beyond
In a world where everyone’s scrolling past a million brands a day, how do you get people to stop, look, and actually care about yours? Today is all about the real stuff—the heart and soul of building a brand that’s more than just a logo or aesthetically pleasing graphics. We’ll learn how to show up authentically, find your voice, and use storytelling to connect with people on a deeper level. You’ll get straight-forward, practical tips for creating content that gets people to stick around, engage, and even become advocates for what you’re building. Let's work together to turn your brand into something people want to follow and be a part of.
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Sales & Strategy: Embracing a Feminine Approach to Business Growth
Sales is not a dirty word! Many entrepreneurs are fueled by their creative passion to "do things differently", but thinking of how to "sell" our product or service often makes us feel a pit in our stomach. We're afraid of being "salesy" because we don't want to come across as aggresive, pushy, and even manipulative (cue the used car salesman imagery). Being intentional about a sales process as a small business owner isn't shameful, it's crucial. Ultimately, a strong strategy is the only thing separating our business from a hobby. Jess will introduce a simple framework to move clients through your pipeline effectively, while still staying authentic to you (and your business). With the perfect mix of high-level tools that can be applied to any industry and tactical frameworks to customize your sales process, you'll walk away feeling confident and prepared to have your close rate (and revenue) skyrocket.
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Systems for Success: Unlocking Growth with Ease
Running a business is demanding, and without systems, it can quickly become overwhelming. What if the right strategies could help you work smarter, not harder? In this one-hour session, Karie McLain, a top-producing real estate expert, shares her proven approach to business systems that achieve consistent results while freeing up time. Karie’s framework, from “stacking like with like” to effective automation tips, will guide you in organizing your business to work for you—even when you're not working. If you’re ready for lasting growth, Karie’s Streamlined Success course offers the complete roadmap to implementing these powerful tools. You’ll leave inspired and ready to bring structure and ease into your business journey.
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Limitless: Building Unshakable Self-Worth to Break Through Barriers.
In this empowering session, Shalesa takes you through a transformative hour, challenging attendees to rethink the narratives that hold them back. Attendees will delve into the impact of self-talk, belief, and self-worth, engaging in hands-on exercises and meaningful discussions that foster breakthroughs and open the door to personal and professional growth.
Meet Our Speakers
Social Media Mentor and Ad Manager
Jen Peterson
Jen is a seasoned social media strategist and brand coach who knows how to cut through the noise to build brands people care about. With a background in human psychology and years of experience working with small businesses, she’s helped everyone from boutique retailers to medspas find their voice and connect authentically with their audience. Jen’s approach is simple and honest—she believes that marketing doesn’t have to be complicated or overwhelming; it just needs to be true to you. Known for her relatable style and straight talk, she brings humor, practical tips, and a whole lot of heart to her work. When she’s not helping clients tell their story, she’s a mom to six, a lifelong learner, and someone who believes there’s always a way to make things happen.
Business coach
Jess Thompson
Jess is a business coach and consultant focused on empowering entrepreneurs with strategic sales and business processes. As a mom, law-enforcement wife, owner of two local businesses, and co-facilitator of a local women's networking group, she understands the importance of managing time effectively - a skill she often passes on to her clients. Jess prioritizes customized solutions for her clients because she understands that growth is most easily achieved with realistic and authentic processes. Her educational background in the Psychology of Leadership and Women's and Ethnic Studies ignited her passion for creating and sharing tools that resonate with women, since many off-the-shelf sales and business strategies are often designed by men and neglect the complex demands and challenges many professional women face. While Jess has facilitated trainings for large groups of 100+ attendees, including several states of the Army National Guard and growing start-ups, she finds the most inspiration in coaching first-time entrepreneurs with infinite ideas and a hunger to learn. Jess was recognized as the "Coach of the Year" in 2024 by the Women Rising Impact Awards.
Realtor, Author, Course Creator
Karie Mclain
As a top-producing Realtor in Monument and Colorado Springs, Karie McLain has built her career around providing an elevated, concierge-like experience for clients. But behind her success story lies a powerful lesson in resilience and the importance of systems. Karie didn’t come from a real estate family or have a pre-built book of business—instead, she overcame significant health challenges during a global pandemic, to establish herself as a respected name in Colorado's luxury real estate market. Through these challenges, Karie discovered that well-designed systems were more than just tools; they were lifelines that allowed her to grow her business without sacrificing her health or family time. These systems helped her achieve predictable six-figure years, manage every detail and customer experience with precision, and ensure that each client receives the highest level of service. Today, Karie is passionate about sharing her expertise with others through her course, "Streamlined Success," where she empowers busy professionals to create sustainable, scalable systems that lead to growth with ease. Her journey shows that success is possible when you design a business that works for you—even when you’re not working.Whether managing complex transactions or leading by example, Karie’s story reminds us that even with all the excuses, success is achievable with the right strategies and mindset.
Entrepreneur, podcaster, woman empowerment
Shalesa Aldrich
Shalesa Aldrich is an inspiring entrepreneur, storyteller, and advocate for women navigating the ups and downs of business and life. As the founder of S’mormet Gourmet S’mores, Shalesa brings an artisanal touch to a nostalgic treat, but her journey is about more than marshmallows and chocolate. She’s passionate about creating opportunities for women, sharing her own experiences, and showing others that no obstacle is insurmountable.With a unique blend of humor, heart, and unshakable resilience, Shalesa has inspired listeners on podcasts like My Next Business Bestie and Misfit Monologues. She’s also the creator of S’morey Time: A Heartfelt Empowerment Podcast, where she connects with audiences by speaking candidly about challenges, transformation, and building a fulfilling life on one’s own terms.